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IISN Code :  0972-2785

    
 

An International Journal

 

Business Research

 
An International Journal Devoted to ..   
 

ð     Marketing

      ......................................

ð     Finance

      ......................................

ð     HRD/HRM

      .....................................

ð     Production

      ....................................

ð     Operations

     .....................................

ð     Logistics

      .....................................

ð     Strategic & Business Policy

      ....................................

ð     General Mgt.

      .................................... 

ð     Allied Areas of Business/Mgt.

      ...................................

ð     Engineering Management

      ....................................

ð     Applied Mathematics, Operations & Statistics in Business


9th National Conference of Indian Society of Information Theory & Applications in collaboration with Mathematika Science Society of India on I T, Operation Research Applications

 
CONTENTS OF LATEST ISSUE  : Vol. January, 2010

S.No.       

Author

Article

Page No.

1.

Mrs. Smita Sona

All about greenwashing

1

2.

Amit Chandra

Why and how to plan a security policy

6

3.

Prof. Arpita Srivastava

Indian Retail : Time to change lanes

9

4.

Dr. Pawan Kumar Oberoi,
Dr. Pooja Sharma and
Dr. Vineet Kumar Sharma

Revival of indo-Chinese economic co­operation and major constraints  

17

5.

Prof. Namita Sahay

The future of credit default swaps in the derivatives market

23

6.

Dr. (Mrs.) Kiran Mor,

Growth and variations in the use of technological changes in agriculture in Haryana

31

7.

Vivek Srivastava, Savita Singh and Tanu Chadha

Indian retail sector in the global scenario

39

8.

Dr. S. Kayal VIZHI

Global meltdown and Indian commodity markets : Abstruse partnering

45

9.

Prof. Lalit Kumar Sharma

Need for change in marketing of agriculture produce in India

49

10.

Dr. Pawan Kumar Saini

A progressive disease of joints

52

11.

Amit Chandra

Routing and switching: What you need To know

55

12.

Dr. (Mrs.) Kiran Mor,
Dr. Siddharatha S. Bhardwaj and Ranjeet Verma

Segmentation positioning and brand image - A comparative study of selected C-segment passenger cars

61

13.

M. C. Rashid Khan

Contemporary management education marketing practices

68

14.

Dr. P. L. Maggu

On bi-objective optimal decision making analysis in production scheduling with arbitrary order of machines

77

15.

Vivek Srivastava and
Savita Singh

Impact of recession on Indian food Industry

83

16.

Nivedita Jha

Challenges of Employee retention

(A case study of N.D.P.L.)

89